SWOT Analysis Free Template PPT

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Additional information



Aspect ratio

16:9, 4:3


for Google Slides (PPTX), for Keynote (KEY), for PowerPoint (PPTX)

Support language


A SWOT analysis template in PowerPoint (PPT) offers a structured way to evaluate the Strengths, Weaknesses, Opportunities, and Threats related to a business or project. By visually mapping out these components, stakeholders can gain insights into potential areas of growth and challenges to address. Utilizing a PowerPoint format ensures that the analysis can be easily presented, shared, and discussed among team members and decision-makers.

SWOT Analysis PowerPoint PPT Free Template Tutorial

1. Introduction to the SWOT Analysis PowerPoint Template

  • The SWOT Analysis PowerPoint Template is a free template designed for PowerPoint, but it’s also compatible with Google Slides and Keynote.
  • This template allows you to visually represent and assess the Strengths, Weaknesses, Opportunities, and Threats (SWOT) of a business or project. It’s an essential tool for strategic planning and competitor analysis.

2. Key Features of the Template:

  • Download options available for PowerPoint, Google Slides, and Keynote.
  • Aspect ratios included: 16:9 and 4:3, suitable for various presentation slides.
  • Fully editable vector shape designs to tailor the layout to your business presentations.
  • SWOT matrix template to offer a structured diagram of internal and external factors.

3. How to Use the SWOT Analysis PPT Template:

Step 1: Download the SWOT Analysis PowerPoint Template. Select from options like SWOT Analysis Template 1, SWOT Analysis Template 2, and so on.

Step 2: Open your downloaded slide in your desired platform, whether it’s PowerPoint, Google Slides, or Keynote.

Step 3: Begin by identifying the strengths and weaknesses of your business or project. These factors are usually internal. Use the internal and external factors quadrant for guidance.

Step 4: Evaluate and list down the opportunities and threats. These are external factors that can influence your business.

Step 5: Utilize the editable designs to adjust the layout, change the colors, and customize the infographic. The template provides options like the diamond SWOT analysis template or SWOT diagram for PowerPoint to suit different analysis needs.

Step 6: You can expand your analysis with the competitor SWOT analysis slide and the business SWOT template.

Step 7: If desired, supplement your SWOT PowerPoint with other free SWOT analysis templates or infographics available in the set of slides.

4. Tips for Making the Most of Your SWOT Analysis Presentation:

  • Use the SWOT matrix and SWOT diagram to visually represent data and make your PowerPoint slides engaging.
  • Always consider your audience when presenting. The template can be used in various settings, from internal team meetings to business presentations with stakeholders.
  • Remember that the template for PowerPoint and Google Slides is just a tool. The value comes from the insights you provide and the strategic planning decisions you make based on the SWOT analysis.

This free editable SWOT analysis template is a versatile tool that stands as a foundation for business analysis. Whether you’re looking into competitor analysis, internal evaluations, or future opportunities, the SWOT Analysis PowerPoint Template offers a comprehensive framework. Ready for your next presentation? Download and use in your presentations to achieve the best results!


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