SOAR vs SWOT Analysis PPT Template

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Aspect ratio

16:9, 4:3


for Google Slides (PPTX), for Keynote (KEY), for PowerPoint (PPTX)

Support language


Soar and SWOT analysis are strategic planning tools used to evaluate organizations or projects. While SWOT focuses on Strengths, Weaknesses, Opportunities, and Threats, SOAR emphasizes Strengths, Opportunities, Aspirations, and Results. While SWOT provides a balanced view of positive and negative aspects, SOAR is more appreciative and future-oriented, highlighting potential and desired outcomes.

Introducing the SOAR vs SWOT Analysis PPT Template

Step 1: Understanding the Template’s Purpose The SOAR vs SWOT analysis PPT template is a powerful tool designed to simplify the strategic planning process by comparing and contrasting two valuable tools for evaluating a business: SOAR and SWOT analysis. While SWOT is more traditional, focusing on strengths, weaknesses, opportunities, and threats, the SOAR analysis is a viable alternative that emphasizes strengths, opportunities, aspirations, and results.

Step 2: Choosing Your Platform This analysis template is free and versatile. You can use it on PowerPoint, Google Slides, and Keynote. Depending on your preference, you can choose the platform that best suits your presentation needs.

Step 3: Setting Your Aspect Ratio Depending on your audience and presentation format, select an aspect ratio. The template supports both 16:9 and 4:3 ratios, ensuring your visuals remain crisp and engaging regardless of the display.

Step 4: Customizing Your Template The template offers full editable vector shapes, allowing you to adjust it in line with the company’s branding or your personal preferences.

  • Understanding the Difference:
    • SWOT Analysis: This analysis is a strategic planning framework that helps organizations identify their strengths and weaknesses (internal factors) and opportunities and threats (external factors). SWOT analysis focuses on both the positive and negative aspects of the organization and is typically used to look at where a company stands in relation to its competitors.
    • SOAR Analysis: Compared to SWOT’s analytical approach, SOAR analysis focuses more on positive thinking. It’s a framework that encourages businesses to leverage their strengths to take advantage of opportunities and realize their aspirations for the future. This analysis takes into account the potential of the business, focusing on aspirations and aligning them with concrete results. SOAR maintains two of the four areas of analysis from SWOT (strengths and opportunities) but shifts the focus towards aspirations and results.
  • When to Use Which?
    • If you aim for an in-depth analysis that highlights both the positive and negative aspects of your organization, you might use SWOT analysis.
    • If your approach leans more towards capitalizing on strengths and opportunities, then the SOAR analysis models might be better than SWOT for your needs.
  • Advantages of Using the Template:
    • Business Growth: Both SWOT and SOAR analysis can help you to make informed decisions, potentially guiding your business towards new markets and further growth.
    • Strategic Purpose: These frameworks, especially when combined, offer a comprehensive look at the potential and the challenges a business might face. Whether it’s threats and weaknesses or focusing on aspirations, you get a balanced view.
  • Final Thoughts:
    • While both tools are functional areas of an organization’s strategic framework, they each provide a unique perspective. The choice between SWOT vs SOAR analysis depends on your organizational goals and your strategic planning approach.

By utilizing this PPT template, stakeholders and management can ensure a top-down management tool approach, providing insights into both the internal and external factors that might influence the company’s trajectory. Whether you are addressing organizational opportunities, focusing on aspirations, or evaluating the competitive advantage, this template will serve as a guide to achieve your business goals.

1 review for SOAR vs SWOT Analysis PPT Template

  1. [email protected]

    It’s been a smooth experience overall.

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