Competitive Analysis Framework Template

About this template

This slide is a single large table that compares four competitors across 21 criteria, grouped into four color-coded blocks: Company, Customer, Product and Strategy. Each block has its own color in the left column, and the four competitor columns have matching header colors. Row labels cover funding, investors, target customer, pricing, product strengths and weaknesses, customer reviews, and the closing questions on how to win and why your product is better. Every cell holds a text field you can rewrite. Use it in startup pitch decks, market research and investor updates to show where a company stands against its rivals.