Competitive Analysis Sources of Information Full Slide

About this template

This slide splits competitive analysis sources into two coloured columns of six cards each, with a concentric-circle focal point labelled Sources of Information between them. The orange column covers internal sources such as Management, Marketing and Customer Service. The purple column covers external sources such as Press Articles, Suppliers and Polls and Surveys. A short text list beside each column gives examples of the data each side provides. Use it in market research, competitor benchmarking and strategy reviews to show where intelligence comes from. All text, colours and shapes can be edited, so you can rename the cards and replace the example lists with your own sources.