Customer Lifetime Value CLV

About this template

This slide places a large down-pointing arrow headed Customer Lifetime Value (CLV) over a row of seven circles joined by dotted arcs, with one long arc closing the loop from the last circle to the first. The circles hold Customer Acquisition Cost, Marketing Budget, Return on Investment, Long term Profit, Customer Retention Cost, Individual Customer Profit and Customer Valuation. It suits marketing, sales and finance presentations that explain what feeds into CLV and how the factors connect. The circle labels, the title text and the colours of the shapes can all be edited to match your own metrics.