Identifying New Markets and Products

About this template

This slide shows a seven-step chevron process split into two labelled phases, Landscape (steps 1-4) and Roadmap (steps 5-7), with a bracket line under the arrows. Each chevron has its own colour and a numbered marker above it. The sample content covers identifying new markets and products: scoping fields of interest, forming hypotheses, running interviews, agreeing selection criteria, screening concepts and building a product portfolio. An introductory paragraph sits below the title. Use it for market research plans, market entry roadmaps or product development pipelines. Step text, phase labels, the paragraph and the colours can all be edited.