Marketing Criteria to Compare your Competitors

About this template

This slide arranges 13 marketing criteria in a two-row honeycomb of outlined hexagons, with outline colors alternating between orange, purple, dark blue and olive. The top row has six hexagons and the bottom row has seven. Below them sit two paragraphs on competitive analysis and its role in corporate strategy. Use it to set out the factors you will compare against competitors, such as pricing strategy, sales channels, brand value, advertising and public relations, or to introduce a benchmarking or market research section. The title, the hexagon labels and the paragraphs can all be edited, and hexagon colors can be changed to match your own palette.