What is a Mission Statement

About this template

This slide pairs a two-row numbered diagram with a text panel, so it both defines a mission statement and breaks it into two parts. Row 1 is Purpose, Focus, Aims, shown with an orange target icon. Row 2 is Driving the Company, shown with a purple road icon. Faded arrows between the rows show that one leads to the next. The right side holds a heading and a paragraph on how a mission statement sets a framework for behavior, performance standards and decision-making. Use it in company overviews, strategy sessions, onboarding and training. Headings, descriptions, icons and colors can all be edited.