What is the 4Ps of Marketing Mix PPT for?
4P marketing model helps to develop the marketing policy of the enterprise based on the analysis of its activities in four parameters: product, price, place, and promotion. The success of product promotion depends on the content of the advertising message. To achieve the goal, the manufacturer has to develop a unique trade proposal (UTP), that is, to formulate what distinguishes hisher goods from similar offers on the market. It is important to determine the main characteristics of your product and identify the main benefits and peculiarities that the target audience will receive as a result of its use.
Our 4Ps of Marketing Mix PPT helps to cope with this task. Preparing the report or analyzing the product, this slide will let you present data and information received clearly, make your report coherent.
The classical theory of 4P includes:
- Product – is a good or service that a company produces. In a broader context, this item also includes a trademark, packaging, service.
- Price – is the amount of money that customers pay for the goods. The formation of prices, discounts, and pricing strategies – these are the essence of the price for the buyer.
- Place – is placement activity, as a result of which the goods become available to consumers. These are distribution channels, logistics, merchandising.
- Promotion – is every possible activity of the company aimed at informing target consumers about the advantages of goods or services. To do this, a variety of methods is used such as advertising, personal sales, exhibitions, presentations, promotions, direct marketing, Internet marketing.
The advantages of the slide:
- High quality. The slide is of excellent quality. If you use the projector or other devices of high resolution, the slide won’t have any visible defects.
- A printable slide. The handouts that are frequently used at meetings can be printed in excellent quality.
- Built-in tools. Any vector elements can be edited in a few clicks.
- A multipurpose template. This slide is a useful marketing tool that is popular in reports and analysis. It is also used in other marketing projects where the 4P topic is discussed.
- An easy-to-use premade slide. The template helps to save time, work efficiently and qualitatively simplifying responsibilities. Choose the slide and you will be able to create presentations in a few minutes!
- Free 24/7 support.